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The Future is AVOD – Pt 1: Why Advertising is Heating Up on OTT

In OTT’s nascent state subscription services such as Hulu, Netflix, and Amazon Prime have stolen the spotlight.  It’s time they made room. Advertisers are putting an increased emphasis on OTT. They view the burgeoning technology as an extremely valuable part of their funnel moving forward,...

What Networks Should Know About Live-Streaming an Event Online

This article originally appeared in Streaming Media as a guest post that can be viewed here.     At Unreel, we’ve taken part in the enormous undertaking of live streaming an event across multiple over-the-top (OTT) channels including the 2018 Daytime Emmy Awards and the Dew Tour....

Introducing Unreel’s New Video Player!

Unreel has released a newly redesigned video player across the over 6,000 video streaming sites that we power. The new player is sleeker, features an improved intuitive design, and most importantly is faster. This significant update keeps Unreel and our partners on the cutting edge...

High Times Launches ‘High Times TV’ on OTT with Unreel

Using Unreel's platform, High Times, the leading magazine publication for the Cannabis lifestyle, has launched their own branded video streaming service 'High Times TV' across every OTT device.  The ad supported service features original High Times content and also serve as a point of additional...

Unreel and Hard Knocks Fighting team up to Launch Battle Zone TV

  Hard Knocks Fighting is a premier MMA league, showcasing the world’s elite up and coming athletes on a global stage.  With hundreds of hours of exclusive fight videos and a million plus likes on their Facebook page, Hard Knocks came to Unreel seeking a path...

OTT, The Paradise Advertisers Have Been Looking For

This article first appeared as a guest post titled "Despite The Benefits, Advertisers Are Still Holding Back On OTT – Here’s Why They Should Reconsider" in MarTechSeries, an online publication that covers News, Insights & Trends about Marketing Technology from around the globe.   Cord-cutters made waves in Q4 2017, with cable...